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podání ruky
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PERFORMANCE

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Our success is built on maintaining a diversified portfolio, both in terms of geography and category. Our agility in changing environments and cultivation of our high-quality global, regional, and local brands contribute to long-term financial performance. Our objective is to sustain a mid-single-digit product growth rate through rapid innovation, market share gains, and portfolio management.

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We compete in attractive and growing categories and prioritize investments to stay relevant and win in every segment and market in which we operate. Our digital technologies help us identify emerging consumer needs and business model opportunities so we can bring differentiated innovation to market fast. We partner with customers across the retail landscape to adapt our product portfolio and channel strategies, leveraging our global brands to customize new products for local tastes and preferences. In 2020–2022, our investment in strategic drivers yielded the following:

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  • High-growth coffee, representing 43% of sales, grew by 7.1%.

  • Non-consumable products generated sales of around JPY 800 million with organic growth of 16.8%.

  • Two of our trusted brands, including Croos and Le Doux, generated over 280 million in annual sales at the retail level.

  • E-commerce sales represented 8.3% of sales and grew by 17.1%.

  • Direct-to-consumer businesses represented 9.2% of sales and grew by 11.7%.

  • Our premium offerings represented 38% of sales and grew by 11.3%.

  • Emerging markets represented 48% of sales and grew by 8.8%.

  • Sales of affordable, accessible products grew by 6.1% and accounted for 19.3% of emerging market sales.

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